The game-changing, American-made beard products with the Holy Grail fragrance experience.

  • Indulge in the luxurious aroma of premium oud, a rare, expensive and highly sought-after ingredient.

  • Formulated to nourish hair and skin, soften your beard and eliminate itch & beard dandruff.

  • Discover why our Holy Grail products have amassed a fanatical following.

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Rated 4.8/5 - 2235+ reviews

The ultimate beard routine.

BEARD CONDITIONING KIT

$51.99$54.98

Holy Grail: Our flagship scent based on Oud

Save $2.99

“the essentials to get you started on your beard journey”

  • Beard oil
  • Rejuvenating beard butter

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BEARD CARE KIT

$75.99$89.96

Holy Grail: Our flagship scent based on Oud

Save $13.97

“Everything you need to maintain a great beard”

  • Deep-conditioning beard oil
  • Natural beard balm
  • Premium beard wash
  • Transformative conditioner

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BEARD EXPERT ROUTINE KIT

$109.99$130.44

Holy Grail: Our flagship scent based on Oud

Save $20.45

“Elevate your beard grooming routine” “The whole Care Kit +”

  • Rejuvenating beard butter
  • Kingsmen mustache wax
  • Deep-Conditioning Beard Oil
  • Natural Beard Balm
  • Premium Beard Wash
  • Transformative Conditioner

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WHY SHOULD I USE BEARD OIL?+